54% of Americans have engaged with Reality TV in the past 12 months, making it one of the most undervalued sponsorship opportunities in the industry.
🇺🇸 54% of Americans aged 13-64 engaged with reality TV in the past year.
🏈 Despite the fragmentation across shows, platforms, and networks, it might come as a surprise that fans engage with the same frequency as NFL enthusiasts.
⭐️ Reality TV stars are building brands and achieving recognition similar to professional athletes like Shohei Ohtani, Nathan MacKinnon, Mookie Betts & Cade Cunningham.
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Reality TV Sponsorship Opportunity by Jessa Morris
