About Us

Marketers' secret weapon for sponsorship success

We cut through sponsorship complexity, delivering trusted insights that connect industry needs with consumer truths.

Our Story

How do we create a level playing field in a rapidly evolving sponsorship industry?

That's the question we set out to answer as we ideated a tech-enabled solution with the power to streamline decision making in a cluttered industry.

Realizing that the opportunity lies in building meaning with consumers through their deepest passions, SponsorPulse was born.

We focus on alleviating the biggest pain points for sponsorship marketers – be it brands, properties, or agencies – by providing accessible, actionable, and transparent insight into consumers around the globe.

Our belief is that by doing so, we can create tremendous value for consumers, the sport and entertainment properties they love, and the brands building a connection with them.

How we help you

Values and outcomes we provide from all the services we offer:

Make Money

We help boost partnership revenue or maximize impact from every sponsorship dollar you spend.

Save Money

Identify cost effective sponsorships or optimize your portfolio based on what’s working and what’s not.

Be Confident

Have confidence in your recommendations and actions, backed by real, transparent data.

Ready to get started?

Power smarter sponsorship choices with proven insights

Our Team

Adam Mitchell

CEO

Adam Gareau

Chief Customer Officer

Alan Gillespie

Chief Technology Officer

Alexandra Rozman

Senior Manager, Insights & Solutions

Darren Jiang

Engineer

Eddy Sidani

Customer Success Lead

Kateryna Velma

Senior Growth Manager

Naema Baskanderi

Product Director

Neal Covant

Chief Revenue Officer

Let's do great things together. Join our team