It's a Home Run: World Baseball Classic
- March 27, 2023
- Jessa Morris
1 in 4 Americans who engaged with this year's World Baseball Classic had never followed the event prior to 2023. Find out why they were inspired to watch.
We asked US residents about their engagement this year, including their motivations for watching it.
Here's what we found out:
👥 21% of those who engaged with this year's event had never followed the tournament prior to 2023
🧢 41% said the quality of team USA's players inspired them to watch
🏟 Of those who engaged, 31% indicated that the tournament increased their excitement for the upcoming MLB season.
Scroll through for the full report.
World Baseball Classic by Jessa Morris