Ready for Kickoff: Inside Canada’s FIFA World Cup 2026 Momentum
Join us for a live session exploring how momentum for FIFA World Cup 2026 is building in Canada and what it means for brands looking to engage.
As we get closer to FIFA World Cup 2026, momentum in Canada is building and the opportunity for brands is becoming clearer.
In this session, Adam Gareau will walk through key insights from our latest FIFA World Cup 2026 research report, offering a data-backed view of how Canadians are thinking about, engaging with, and planning to participate in one of the biggest sporting events in a generation.
From rising awareness and anticipation to shifting patterns in fan engagement, the data highlights what’s driving interest from a surging national team to Canada’s role as a host nation.
What You’ll Learn:
How World Cup momentum is evolving in Canada
The size of the 2026 audience and where growth is coming from
What’s driving fan engagement and anticipation
Where opportunities are emerging for brands and sponsors
Whether you’re planning activations, evaluating partnerships, or exploring where the biggest opportunities may emerge, this session provides a clear, research-backed view of how fans are engaging and what to pay attention to ahead of kickoff. Save your spot!
